LOS ANGELES, Calif. (June 14, 2015)
(NYSE: RLD) announced today that Universal Pictures and Amblin Entertainment’s epic action-adventure, Jurassic World, continued the strong performance of recent 3D titles in the marketplace generating approximately 48% of its domestic opening weekend gross on 3D equipped screens. RealD 3D accounted for an estimated $71 million of the weekend’s total box office. RealD 3D equipped PLF auditoriums were also in high demand, delivering $10 million of the opening weekend’s total.!
In addition to its record-breaking box office distinctions and achievements, Jurassic World is the highest grossing domestic debut ever for RealD. The film surpassed the first movie in The Avengers franchise, which earned more than $70 million in RealD ticket sales in May, 2012.!“
Jurassic World’s dino-sized debut is another strong indication that moviegoers want excellent 3D experiences and the studios are providing the best 3D offerings in
years…maybe ever,” said Anthony Marcoly, President of Worldwide Cinema at RealD. “2015 will be remembered as a watershed year for this format with one of the strongest 3D slates we have ever seen.”!
“Jurassic World in 3D is a fantastic experience which brings the audience closer to the action,“ said Nicholas Carpou, President of Domestic Distribution for Universal Pictures. „It is no surprise to us that audiences are responding in big numbers to this fantastic film.“!
Even Jurassic World director Colin Trevorrow believes the moviegoing experience is enhanced when his film is seen in 3D.
Said Trevorrow, “My goal with this movie was always to make sure Jurassic World felt like a real place and in 3D you feel like you are there… For us, it was about creating the most visceral, immersive experience possible. And this kind of technology (3D) does what I hope the whole movie does, which is make everyone in the audience—regardless of their age—feel like a kid again.”!
Recent 3D successes worldwide have included San Andreas, Mad Max: Fury Road, and Avengers: Age of Ultron, among others
. Upcoming this summer and through the end of the year, there is growing excitement for 3D motion pictures as diverse as In-side Out, Terminator: Genisys, Minions, The Walk, The Martian, Pixels, Pan, and Star Wars: The Force Awakens, among others.